The customer journey workshop

Reduce conversion time, boost brand advocacy, and bring your team together

You know you have an excellent service, but sometimes your processes don’t quite hit the mark.

Maybe your client onboarding is clunky, your follow-ups are hit-or-miss, or you’re losing repeat business because your team isn’t fully aligned. Sound familiar?

Our Customer Journey Workshop is here to help.

In just 2.5 hours, we’ll focus on the parts of your customer journey that matter most to you—whether it’s improving client retention, creating a better offboarding and referral process,or mapping the whole journey. 

The result? A clear plan that saves time boosts marketing ROI, and strengthens client relationships.

This isn’t about fluff or theory. It’s about giving you actionable tools that work for your business right now.

The investment

The first 3 workshops of 2025 can be secured at a discounted rate of £2,000. ⚡️

Is this workshop for you?

This is perfect for service-based businesses, including creative agencies and purpose-driven consultancies, that are ready to:

  • Stay ahead of the competition by improving customer experiences.

  • Fix fragmented processes and get their teams on the same page.

  • Turn casual clients into loyal advocates who keep coming back and referring others

👆this takes you to a quick application form

Choose What Matters Most to Your Business

We know every business is unique. That’s why you get to decide where to focus:

  • Marketing: Finally understand exactly what content your potential clients need to see on their feeds and inboxes to be ready to work with you

  • Retention & Re-engagement: Keep your existing clients engaged and coming back for more.

  • End-to-End Journey Mapping: Step back and create a full picture of your customer’s experience, from first contact to long-term loyalty.

Together, we’ll design a journey that works for your business and your clients.

The details

⏰ 2 hour workshop 

🗺️ Virtual or in-person in Newcastle, London or Edinburgh. 

🚶Workshops are designed based on who will be in the room

2025 doesn’t have to be another year of muddling through unclear strategies and disconnected processes.

After the workshop, your team has the foundation to:

  • Stop second-guessing your next step and start creating marketing and sales activities that convert.

  • Streamline processes to save time and reduce headaches across departments.

  • Deliver consistent, thoughtful experiences that delight customers, build loyalty, and encourage referrals.

This isn’t rocket science (or out-of-date marketing theories), but it does take intentional, strategic thinking.

Make your customer experience your competitive advantage.

Andy King - Founder, Fireside Fundraising

“It really feels like a levelling up and a setting of intentions that I would absolutely recommend to anyone looking to improve their marketing.”

The Business Impact

What could your business look like 30 or 90 days after your workshop?

    • Aligned Teams: Your marketing and customer service teams understand each other better and use the same language, reducing duplication and confusion.

    • Clarity in Content: Your marketing efforts are more targeted, with content that resonates at every stage of your customer journey.

    • Streamlined Processes: Onboarding and offboarding flows more smoothly, saving time for your team and creating a seamless first impression for clients.


    • Shortened Sales Cycles: Leads move through your pipeline faster because your touchpoints are cohesive and customer-focused.

    • Increased Referrals: Clients are delighted with their experience and start recommending you to others.

    • Higher Retention Rates: You’ve re-engaged previous clients and nurtured existing relationships, leading to more repeat business.

    • Marketing ROI: Your campaigns are performing better, with a clear connection between effort and results.

Customer journey mapping doesn’t have to feel overwhelming or reserved for the big-corporates. At Maybe Later, we’ve spent over a decade as strategic marketers, fine-tuning what it takes to make businesses stand out—and here’s the secret: it’s all about the experience.

But more importantly? We’re experts at taking the technical, jargon-heavy world of customer journeys and making it accessible, practical, and actually useful.

We know what it’s like to juggle tight deadlines, small teams, and big ambitions. That’s why our workshops are designed with busy, growing businesses in mind. We cut through the noise, showing you how to break down silos, connect with customers at every stage, and make marketing easier—without sacrificing creativity or results.