Email marketing training and mentoring

£1,500 for 4 months

Is this you?

  • You’d love to feel like your marketing is actually strategic and you’re not just trying stuff to see what sticks

  • You know that email is so much more than just a monthly newsletter, but you don’t know how to unlock the magic

  • You’d love to get more confident with your marketing data and automations

  • You learn by doing, not just passively watching online lessons!

  • You’re unstoppable if you have a little external accountability

  • You want to generate more income for your business via email

Sometimes, all you need to take a task from ‘maybe later’ to ‘done’ is a bit of upskilling and focused time to work on your strategy and email marketing.

Our email marketing and training programme has been specially designed for teams like you who want to take your email marketing to the next level, feel more strategic and turn email subscribers into customers for life.

What you get:

  • 4 one-hour virtual coaching calls

  • Quarterly progress tracker

  • Client Portal on Trello to where you can ask Qs and get feedback

  • Screensharing training for your particular email marketing platform*

Why four sessions?

We’ve worked with over 50 purpose-led founders and teams since 2020, and last year, we hit pause to dig through our data to find out what type of training and support had the biggest impact on our clients. It takes time to learn new skills, practice them and, more importantly, turn them into a marketing or business development habit.

So sure, we could do one-off sessions here and there, but it doesn't sit right with us because most of the time you won’t get the ROI you should.

For you to get the most out of your time and investment with us, you need to commit to at least 4 hours of coaching time with enough time to implement the big, beautiful plans we come up with.

Personalised learning

We build a curriculum based on your goals and marketing needs — no cookie cutter approaches here…

But it’s still nice to be able to imagine what we’d cover together, so here’s an example of what we could explore together.

  • Every business and organisation is unique, which means your marketing goals should be too. This session is all about helping you and your team get to grips with where you are with email now, and where you want to go

  • We believe automations are your business's biggest untapped community-building and sales resource. In this session, we’ll refresh or plan a new automation, and we’ll do some hands-on screen sharing with you so you know how to set it up yourself.

  • Email marketing is the only digital marketing channel that lets you personalise at scale. In this session, we’ll make sure you’ve got the foundations in place to make your email subscribers feel special whilst giving you the tools to collect more information about your readers and build an industry-lead email community.

  • This might sound a little boring, but it’s arguably one of the most important parts of a thriving email marketing programme. This session is all about giving you the confidence to manage your data, fundamental to generating sales via email

At the end of the programme, you’ll be fizzing with new email energy and know how to send strategic emails, personalise emails at scale and enjoy selling to your subscribers.

What if 4 months just doesn’t feel long enough…

If you’re reading this, chances are you know that email marketing isn’t a ‘get rich quick’ kind of channel. It takes time to collect the data you need to take your email programme from a passive marketing channel to an enquiry generator.

Founders and teams can work with us for up to 12 months, giving them the time to learn and embed new email energy into their organisation.

Whatever it is, the way you tell your story online can make all the difference.

Interested in email marketing training for teams?

Having everyone on the same page about email marketing is with its weight in gold. These group training sessions are designed based on your existing marketing strategy and approach to email marketing. Enquire about team training here.

“The whole team felt confident and able to take our emails to the next step. Alex’s training was personal to us as an organisation, but also allowed us to look outwards. It gave the right balance of technical knowledge, quick wins and longer term strategy to empower everyone
”

— Emily, Head of Fundraising and Communications at Music in Hospitals and Care

For the quick scrollers, here’s a summary 👇

  • £375 per month with a 4 month minimum

  • One 60-min lesson per month + implementation time

  • Ask questions & submit content for feedback in your own Trello board

Why choose Maybe Later for email marketing training?

Email marketing strategy isn’t just copywriting.

It’s data segmentation, automation, customer experience and more.

I’m a pretty good writer, but I am an ABSOLUTE NERD when it comes to heat makes email marketing unique.

Which means I love nothing more than watching people’s email confidence grow. It’s a particular moment when you get a sparkle in your eye because you realise email is so much more than just a newsletter.

Want that moment for yourself or team? Let’s chat!